Encountered on Pinterest this morning, the photographer and film-maker Jem Goulding. A characteristic photo:
(#1) A powerful male body, photographed as if in a chance snapshot of everyday life (with an inscrutable backstory)
Goulding in her own words. From her website, on the page “A little about me”:
Biography: I am a British photographer and director, currently working between Austin (where I now live) and Los Angeles.
My images have exhibited at galleries in London, Paris, New York and Mexico City. I contribute regularly to Apartmento Magazine and Nowness and have published portraits and editorial in Vice, Dazed and The Guardian.
My short films have screened at TIFF and Cannes among other festivals. I have directed multiple music videos, and have made commercial work for clients such as Yves Saint Laurent, Nike, L’Occitane, Loewe and Moet Chandon.
The Work: Vogue once coined my style as “gonzo ephemera”, which I liked. The term befits my study of brute masculine power with the feminine gaze. I am compelled as an artist, by the inner and out worlds of men and work to elicit a raw, unapologetic truth from my subjects, which through some alchemic paradox, yields images of power and beauty.
My documentary films, like my photo work, are intimate and intrepid stories from the human experience.
(About women as well as men.)
Note the lexical innovation — a coining, even — in coined my style as, with the verb coin ‘describe (something) with a coining / coinage’, taking off from coin ‘invent or devise (a new word or phrase)’ (NOAD).
Two more male ephemera of hers, by the sea (with my descriptions, not hers):